Ecommerce is taking an increasing share of retail sales at rapid pace as the vertical transitions from offline to online.
Every day, more consumers shift their spending to online channels. By 2022, the total US ecommerce market is expected to surpass 700B USD. The 2020 pandemic has accelerated the shift to online in home goods by a decade; with Wayfair, Amazon, Overstock, and others all experiencing massive growth, highlighted by a surge in new customers and continued consumer adoption of online buying.